This gets you to the main translation screen. After that, hit Translate Page in the WordPress admin bar. To do so, the first thing you would do is click on that specific product. For this example, we want to translate the sunglasses on the right. The first thing to do to translate a single product is to go to the front-end of your site and open it in your browser. Changing the Language of the Product Title The first thing we will do is add new language options to a normal WooCommerce product. Translate WooCommerce Products with TranslatePressĪfter this, you are ready to start translating. Save any changes at the bottom and you are done. In my case, I want German as my site’s second language. Use the drop-down menu to choose a language from the list. After that, under All Languages, you are able to add one more if you are using the free version-the pro version comes with unlimited new languages though. Just go to Settings → TranslatePress and, in the General tab, you’ll find these options:įirst, at the top of the screen, pick your default language. In TranslatePress adding a new language is pretty easy. First, decide which languages you will add. How to Add a New Target Language to Your Siteīefore you can translate your WooCommerce products, you first need to add another language that you want your products available into. However, I will let you know about that when we get to it. Just one quick note: for some parts of this tutorial, you also need the SEO Pack (included in TranslatePress Premium). When the plugin is done downloading, don’t forget to activate it. When you find it in the list, click the Install Now button to get it onto your site. You can also install it from the WordPress back-end, simply by going to Plugins → Add New and searching for it by name. You can find it for free in the WordPress directory. Secondly, to follow the steps in this tutorial, you also need to have TranslatePress installed. Naturally, the first prerequisite is that you have set up your e-commerce site with WooCommerce. In order to translate WooCommerce products, you need a few things. Related: Multilingual SEO – 7 Tips to Rank in All Languages Here’s What You Will Need If you need to save some time, we’ve also prepared a short video tutorial for you, explaining how to tackle this:īut if you’ve got enough time on your hands however, I suggest you keep reading since we do go into more detail in this post. You will also learn how to translate product attributes of variable products, strings included in the WooCommerce plugin as well as the product URL and page title. In the following, we will go over how to translate different parts of your WooCommerce products including product title, description, and category. This article will tell you exactly how to do that. As a consequence, if you translate your offerings (and the rest of your site) into the language of your visitors, you can dramatically increase your chances of turning them into paying customers. 56.2 percent of consumers state that the ability to get product information in their own language is more important to them than price. In reality, that doesn’t always happen and one of the main reasons for that is whether you have your site translated or not.Īs it turns out, language is a major selling factor. If you put your wares online, you can sell to worldwide customers – at least theoretically. Thanks to the Internet, these days any online shop can compete globally. ![]() Offering your store in several languages is a great way to extend your reach and win over new customers. ![]() ![]() When you are running an eCommerce store based on WordPress, figuring out how to translate WooCommerce products can be a crucial factor.
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